The Tom Ferry Podcast Experience

Done is Better Than Perfect | Mindset Monday

Say it with me: Done is better than perfect.

Perfection kills momentum.

Action creates results.

If you're waiting until it's flawless, you'll never launch, never call, never take the shot that changes everything

Action solves everything.

Run it up the flagpole. See what happens.

If you need a mindset heading into 2026 - this is it.

What do you think?

6 Lessons from 230,000 Coaching Sessions | Outliers Series

Welcome to the first episode of Tom’s brand-new Outliers Series—a multi-part deep dive into the habits, decisions, and psychology of real estate’s highest achievers!

 

In this series, Tom sits down with agents who are setting the example for how to compete at the highest possible level in today’s market.

 

Tom kicks off the series talking to Chase Guiles – a TF Lists, Top Performing Agent honoree whose rapid rise has been anything but accidental.

 

In this episode, you’ll get insights that Tom gained after analyzing 230,000 anonymous coaching sessions—and see how Chase embodies these principles through concrete actions and decision-making.

 

Chase’s story is an example of how any agent at any level can mimic the principles of success in their own journey and skyrocket their productivity, their brand, and their GCI. 

 

You’ll even learn Chase’s YouTube strategy, including why “boring but searched” beats flashy content, how to structure CTAs that convert, and the biggest mistake agents make on camera.

 

This episode gives you a clear look at:

• The behavioral changes that create breakthroughs
• How to align your goals with your actions
• The secrets to emotional regulation (the biggest success indicator for agents) 
• Chase’s YouTube pipeline framework

 

If you’re serious about elevating your career, mastering today’s market, and becoming the outlier in your office, this is your blueprint.

 

Watch now. Take notes. Then take action fast.

 

P.S. As you’ll learn in the episode, Tom Ferry Coaching has been instrumental in Chase’s journey to real estate success. 

 

If you want to mimic his rise and seize your highest potential, schedule a free Strategy Call to see if coaching is right for you:

👉https://www.tomferry.com/free-coaching-consultation/ 

If They Can Do It, I Can Do It. | Mindset Monday

After interviewing top performers who just had unbelievable years, they all said the same thing:

 “If they can do it, I can do it.”

They didn’t reinvent the wheel.

They found models of excellence, studied what worked, extracted the insights, and put them into action.

So as you think about the new year and what’s possible for you in 2026, ask yourself:

Who are you modeling? Who are you learning from?

Life is too short to figure it all out alone. Find excellence, model it, do the work—and watch what happens.

3 Mega-Trends in Real Estate AI That Agents MUST Know

Real estate AI is here, it’s happening, and if you're not paying attention, you're already behind.

 

In this episode of the Tom Ferry Podcast Experience, Tom sits down with Jason Pantana, co-owner and operator of AI Marketing Academy, to break down the three AI mega-trends that are fundamentally reshaping how agents generate leads, create content, and compete in today's market.

 

They’ll show you how top-performing agents are using real estate AI right now to compete at a higher level. Here’s just some of what you’ll learn:

 

• How AI-driven search is collapsing the traditional marketing funnel.
• Jason's simple two-variable system to determine where a lead lands in your funnel.
• How "Agentic AI" breaks out of the chatbox to work across platforms like Canva, Zapier, Spotify, and Uber.
• How agents are turning static listing photos into immersive walking tour videos in minutes.
• How to be the one AI recommends when it matters most

 

If you're serious about staying ahead in this market, understanding real estate AI is key. Watch the episode now!

 

Want to go deeper?

Check out AI Marketing Academy at https://academy.jasonpantana.com/ —the fastest-growing platform helping real estate professionals AI-ify their marketing and win in the new era of lead generation.

 

The future of real estate marketing is here. Don't miss it.

The Greatest Housing Opportunity of the Decade is Here

Yesterday at Elite Retreat, David Childers (of Keeping Current Matters) took the stage and delivered one of the most important housing-market presentations you’ll hear all year.

 

For those who don’t know, Tom Ferry’s Elite Retreat is one of the biggest, most exclusive gatherings of top-performing agents in the world. But this information is so crucial, we had to share it with agents everywhere. 

 

In this special episode of the Tom Ferry Podcast Experience, David breaks down the real story behind affordability, inventory, mortgage rates, and the massive opportunity emerging in expired listings. This is the same presentation top producers relied on yesterday to set their strategy for the year – and now it’s your turn to use it.

 

You’ll learn:

• How affordability is driving policy, demand, and buyer behavior
• The three forces that shape affordability 
• What you MUST know about today’s mortgage rates
• Why inventory is rising faster than anyone expected
• Why we’re entering a two-speed market and what that means for pricing strategy
• The data behind the surge in expired listings

 

If you’re serious about elevating your business, this is the episode you need to watch to understand where the market is heading and how to win in it.

 

Want to take serious action on David’s data and start closing expired listings at scale? 

 

That’s what Tom Ferry’s FREE Expired Listing Bundle is for. 

 

You get everything you need to… 

• A full webinar recording packed with advanced strategies you won’t find anywhere else
• A complete script book loaded with today’s best scripts for expired listings
• A system to help you connect with embarrassed, overlooked sellers and become the expert they trust

 

Download the Expired Listings Bundle for free and commit to helping more expireds this month.

 

This market is moving — don’t miss the moment.

Freedom Begins When You Face the Worst Case

What are you afraid of right now?
Not surface-level fear-but the thing you keep pushing down.
Most of the time, it's not fear at all.
It's shame.
It's guilt.
It's feeling unworthy.
Real confidence isn't hype.
It's built by doing hard things consistently.
Ask yourself:
• What's the worst case?
• What's the most likely case?
• What's the best case?
When you can accept the worst case... you're free.
Do the hard thing.
Confidence follows.

The #1 Thing to Do Now to Win the Year | Mindset Monday

It’s a new year and a fresh start. In this short Mindset Monday, I’ll show you the #1 thing you need to put in place NOW to seize the days ahead. 

Let’s make this your best year ever!

The Theme of Your 2026 | Mindset Monday

As we close out one year and open another, now is the time to get very clear about your direction and who you want to be over the next 12 months. There are a few questions you need to take the time to answer, including “What will be the theme of your 2026?” In this Mindset Monday, I’ll explain what that means and how to do it. 

17% of Listings Are About to Expire…

The first day of the year is also the biggest day for real estate agents. 17% of listings in the United States are about to expire and become available for capable agents to help them. 

 

In this special episode of the Tom Ferry Podcast Experience, Tom talks with Coach Jeff Mays and mega-agent Carolyn Young (who has personally made millions in GCI for expireds) about the best strategies for winning the expired listings surge. 

 

You’ll learn:

-The data that makes a difference 

-The three most common objections from sellers

-A powerful outreach strategy that really works

-The four emotional stages of expired listing sellers 

 

If you want to level up your business, this episode is the place to start. 

 

Want to go deeper and really help more sellers at scale? Here’s your holiday gift – The 2026 Expired Listing Bundle. I’m giving you free access to a full webinar recording with strategies you won’t get anywhere else and a playbook filled with today’s best expired listings scripts. Access the bundle now and commit to helping more expireds over the next month! 

👉https://www.tomferry.com/agent-tools/expireds-bundle-offer/

The 7 Reasons Listings Expire | Mindset Monday

130K+ listings are set to expire in January. Why then do so many agents not work expireds? It’s hard to understand, because these are the people who need your help most. I’m not talking about working them; I’m talking about helping them get on with their lives. In this Mindset Monday, I’m sharing the top seven reasons listings expire and how you can do better.