The Tom Ferry Podcast Experience

Winning on a Hyperlocal Level: Call the People Who Know, Like & Trust You!

Agents are constantly chasing new leads, but too often unwilling to invest the time and energy to pick up the phone and reach out to those people they already know!
The latest data shows that approximately seven percent of people are considering a move right now. Think of that... 7 out of every 100 contacts in your phone are potential listings just waiting for your call, but if you’re not making those calls, you’re missing out.
So today’s podcast is addressing this topic head-on, with scripts and topic ideas to make your calls easier and an old-school method that still works – even if you have no database!

A Running Start into ‘22 | Mindset Monday

It’s mid-August – the so-called “dog days” of Summer – but the things you’re doing right now are actually setting you up for how you’ll begin 2022. So it’s no time to let up. Check out today’s Mindset Monday and figure out if you want to deal with benefits or consequences of your actions to start the new year.

Summit Keynote Speaker Seth Godin: The Undisputed Heavyweight Champ of Modern Marketing

He’s the guy who turned “spam” into legitimate “email marketing.”
He’s an author of 20+ amazing books and thousands of informative blogs.
He’s one of the best marketers in my lifetime, and one of the most generous people on the planet.
I couldn’t be more excited...
Not only because the one and only Seth Godin is my guest on today’s Tom Ferry Podcast Experience, but also because he’s the keynote speaker at our upcoming Success Summit!

When You’re in Your Head, You’re Dead | Mindset Monday

We all make the mistake of occasionally overdramatizing our failures. But if you’re letting minor setbacks send you into a spiral of negativity, it’s time to eliminate those barriers and start making the best of every situation. Check out my advice in today’s Mindset Monday.

The BluePrint for Creating Viral Videos

Anytime 81% of consumers agree on something, you should probably pay attention.
That’s the percentage of people who say they prefer to watch a video before making a buying decision today.

So when more than four out of every five people want to watch a video, guess what... you better be shooting videos! Lots of them!

Today’s episode of the Tom Ferry Podcast Experience is a short segment I did on video at my recent BluePrint event. I cover everything from how to become the hyperlocal expert, to going viral, to specific video ideas to attract sellers and buyers.

If you want more than 19 percent of the market available to you, put these tips into action and start creating more winning videos!

Stop Seeking the Quick Fix | Mindset Monday

Get up. Work my butt off. Go to bed. Repeat... I recently calculated I’ve done that more than 11 THOUSAND days since I joined this industry. But it wasn’t until I’d done it about 8,500 times that I gained any real notoriety. I hope my point is clear... whenever you think someone is an “overnight success,” they’ve likely put in thousands of hours – or days, even – to get where they are. Stop looking for the quick fix and do the work.

The Key First Step to Fending Off Real Estate’s Biggest Disruptors

Join Tom as we recap on the Key First Step to Fending Off Real Estate’s Biggest Disruptors. As the real estate industry is set to see significant changes, your magnified overall success depends on staying ahead of the curve and preparing to show your local market why you are the agent to work with.

In this segment, Tom covers the initial step in becoming the hyper-local expert that will outmatch businesses like Zillow, Redfin, etc. Not only does Tom give you his insight, but he also delivers on the advice he foresees, making a difference in your business. And what better way to start than ensuring your brand is present on Google through your Google My Business page. Tom illustrates that having a developed Google, My Business sets you apart and marks you as the know-all agent of your community.

Whether you’ve barely started or still need to get to it, start now and finish it. Don’t miss this episode to get ahead in the game – because advice like this is worthwhile and sets the success for your future in the real estate business.

The Firefighter’s Code One-Week Challenge | Mindset Monday

You’re not expected to save people from burning buildings, but for this week, I’m challenging you to adopt the firefighter’s code for how you approach your real estate career. Let’s see what you can create with just a little more courage, service and dedication over the next seven days.

Achieving Real Estate Success in a Luxury Vacation Home Market

Diving deep into the foundations of success, BHHS Jackson Hole’s Kurt and Tim Harland join Tom in discussing how they structure, advertise, and work within the market of second and third/vacation luxury homes.
In an era where the market is accelerated and thriving, these two brothers both focus on and specialize in providing the best real estate experience for their clients.
They provide the fundamental results that formulate the networking and personal relationships that foster success in the real estate business. They also build around three theories on offers that include, sticking the home out there to where you’re not going to get any buyers, get it within market price to reel in a few people, or get it at or under the market price to get multiple offers.
Whether building relationships or narrowing in on the best tactics, they pull off some amazing sales in the Jackson Hole area so don’t miss this episode – because they have some worthwhile advice for setting high standards in the future of the real estate industry.

Take Charge! It’s Your Life, Choose Your Path | Mindset Monday

Take Charge! It’s Your Life, Choose Your Path One path does not dictate your future. If you wake up and decide you want to change your path, do it. It won't be easy, and people will prefer you stay where you are for their comfort. But I'm here today to tell you; it's your life; only you get to decide what you want to do with it. Listen to my message in today's Mindset Monday.