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Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.
Episodes

Wednesday Mar 08, 2023
8 Steps for Creating Generational Wealth | Tom Ferry Podcast Experience
Wednesday Mar 08, 2023
Wednesday Mar 08, 2023
What is preventing you from creating generational wealth? I’m not talking about you making more money or hitting the jackpot – I’m talking about building serious wealth that will survive you when you’re gone.
As a coach to some of the top real estate agents in the world and a lifelong student of business mentored by some of its greatest minds, I’ve seen where true wealth begins. I’ve studied the successes, learned from all the failures, and I’ve found eight things that all wealthy people do, and all broke people don’t.
The fact is, creating generational wealth isn’t complicated – it isn’t easy, but it’s not complicated… And that’s why in this episode of the Tom Ferry Podcast Experience, I’m going to share with you the eight steps that I’ve learned which if followed precisely, are certain to transform your financial legacy. I’m covering:
- Investment strategies
- Cultivating the right identity
- Finding your way into the right rooms
- Financial management
- And much, much more
If your goal is creating generational wealth which will contribute to every other aspect of your life and provide for your family generations down the line, this episode is for you.

Monday Mar 06, 2023
Finding Your “Why” | Mindset Monday
Monday Mar 06, 2023
Monday Mar 06, 2023
If you’re not behaving like the person you want to be, if you’re striving for something but continually letting yourself down, it’s time to look at your motivation. I always say that when you find your “Why,” you find your way. And so, in this episode of Mindset Monday, I’m going to help get you back on track by giving you a strategy for finding your purpose.

Monday Mar 06, 2023
3 Easy Vertical Video Ideas for Real Estate Agents | This Week in Marketing
Monday Mar 06, 2023
Monday Mar 06, 2023
Social media is HUNGRY for video content. It seems like every day the feeds get more and more crowded. So how is it possible for busy agents to take advantage of the unparalleled exposure that social media video can offer without spending all their time producing it? You need video ideas for real estate agents that are easy, effective, repeatable, and… yeah… vertical!
That’s exactly what Jason Pantana has in this episode of This Week in Marketing. He’s going to give you three of the easiest and most effective vertical video ideas for real estate agents looking to create more quality content in less time.
If you’re looking to maximize the ROI on the effort you spend making real estate videos, these ideas are exactly what you’ve been looking for, so watch or listen, right here.

Wednesday Mar 01, 2023
What’s Hot & Not in Social Media for Real Estate in 2023 | Tom Ferry Podcast Experience
Wednesday Mar 01, 2023
Wednesday Mar 01, 2023
On this episode of the Tom Ferry Podcast Experience, I have two of the greatest marketing minds in the industry, Byron Lazine and Jason Pantana, to discuss one thing: what’s working TODAY in social media for real estate agents.
In just under 24 minutes, Byron, Jason, and I are going to take a deep dive into:
- The best social media platforms for real estate agents
- Where agents might be wasting their time on social
- High-level strategies for YouTube, Instagram, and TikTok
- The social media content that’s performing best
- Where to get started with social media for real estate exposure
If you’re a real estate agent doing social media marketing in 2023, this episode is full of the advice you need to cut through the noise and stand out in your market.

Monday Feb 27, 2023
Your Best Self | Mindset Monday
Monday Feb 27, 2023
Monday Feb 27, 2023
Everyone wants to be their best self, but then why do they put so much effort into being “normal?” If you want to be your best self, you can’t be following the crowd or aspiring to the best version of someone else. In this episode of Mindset Monday, I’m talking about the trick to finding the authentically best version of who you can be. Check it out here.

Monday Feb 27, 2023
Where, When, and How to Ask for Customer Reviews | This Week in Marketing
Monday Feb 27, 2023
Monday Feb 27, 2023
How often do you hear someone talking up their own greatness and you actually believe them? Probably not often… But when dozens of other people are going out of their way to leave online reviews, it’s hard to not want to work with an agent like this! So, if you want to be like that second agent, you need to know how to ask for customer reviews in the right way.
On this episode of This Week in Marketing, Jason Pantana gives you a full rundown on everything related to getting reviews from your clients. He’s going to show you:
- What platforms you need to be focusing on
- What times during the process to mention reviews
- Exactly how to ask for customer reviews
- What to ask you clients to talk about in their review
As someone selling a service in the online era, this information is crucial to your business, so watch or listen, here.

Wednesday Feb 22, 2023
Starting from Scratch: Plays for Young Real Estate Agents | Tom Ferry Podcast Experience
Wednesday Feb 22, 2023
Wednesday Feb 22, 2023
You may have heard that this isn’t a good market for young real estate agents to make their start. But if you believe that, then you need to hear how 20-year-old Vincent Kessel managed to go from nothing to $15 million in volume over just 12 months.
Vincent may be son of a real estate giant, but he got no help from his dad (not even a job) and moved to a new city where he knew no one to build his reputation from the ground up.
In this episode of the Tom Ferry Podcast Experience, I sat down with Vincent as well as Rockstar agent and role model Byron Lazine to examine Vincent’s story and see what young real estate agents can do to make a name for themselves in this market.
If you’re a new agent who has been in the business less than three years, this is an absolute must-watch. And if you’re an old pro, you better watch anyway, because these young real estate agents are coming for you...

Monday Feb 20, 2023
Don’t Be Soft | Mindset Monday
Monday Feb 20, 2023
Monday Feb 20, 2023
So you had a bad day… No one cares. So you don’t feel like performing today… No one cares. This isn’t meant to be mean or insensitive. It’s meant to be encouraging, because once you realize this, it’s easier to see where your energy is better focused. In this episode of Mindset Monday, I’m going to show you the mindset hack for getting tough.

Monday Feb 20, 2023
Monday Feb 20, 2023
ChatGPT is taking the world by storm. But the verdict is still out on what it is capable of and the extent of its uses across different industries. In your case, ChatGPT might just be one of the most powerful timesavers ever invented, especially when it comes to SEO for real estate marketing – if it’s used in the right way.
On this episode of This Week in Marketing, Jason Pantana is talking with ChatGPT & SEO expert Dennis Yu about harnessing this tool to boost your presence, enhance your content, and avoid the common pitfalls that agents are making. They’re going to answer some of the most asked questions such as:
- Is it possible for ChatGPT to replace search engines?
- What is the best way to use ChatGPT for real estate?
- How can you use ChatGPT for SEO?
- Is there any danger when it comes to using ChatGPT?
If you’re doing SEO for real estate marketing and are considering using ChatGPT to enhance it, this is an episode you absolutely can’t afford to miss.
If you’re serious about stepping up your digital marketing, we’ve been working with Jason on a new series of courses that are designed to give you the ultimate edge in your market. It’s called MarketingPro, and the first installment, Cracking the Social Code is available NOW! So, click on the link to learn more. https://tfi.media/3ereN76

Wednesday Feb 15, 2023
The Client Experience for Getting Real Estate Referrals | Tom Ferry Podcast Experience
Wednesday Feb 15, 2023
Wednesday Feb 15, 2023
Real estate referrals… The golden gift that keeps on giving.
Referral clients come in already knowing, liking, and trusting you based on what you did for someone they care about. So how do you build your business around generating real estate referrals? The key is to center everything you do around the client experience.
In this episode of the Tom Ferry Podcast Experience, I talk with Austin, TX superstar team leader Lisa Munoz about her unique business model which aims at delivering clients next-level service. We delve into:
- The structure of her team
- Her “Care Bear” client specialist
- Why she chose to have her sales staff on salary
- An effective buyer’s consultation
- And, of course, getting more real estate referrals
If you’re in the process of building your team and want to create a referral-based business, this is an episode you need to watch.