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Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.
Episodes
Monday Aug 28, 2023
Monday Aug 28, 2023
Over the last year, Jason Pantana and his guests have shared SO MANY social media strategies for real estate agents on This Week in Marketing. Whether your focus is YouTube, Instagram, or Facebook, and whether you're looking for content ideas, implementation strategies, or how to drive business through DM conversations – Jason has covered it all.
That’s why for this episode, Jason has selected some highlight moments from the last year covering the best social media strategies for real estate agents to begin using now. Whatever it is you need, Jason and his Rockstar agent guests are breaking it down for you.
Watch or listen now, then share in the comments which social media strategies you’re going to implement in your business!
In this episode, you’ll learn:
0:00 - The best strategies for real estate social media
1:20 - Five parts of your Instagram bio
2:25 - YouTube vs. Instagram
6:10 - Instagram for prospecting
9:31 - Three categories of video
12:32 - Spotlight voiceovers
14:56 - 5 videos for maximum mileage
Monday Aug 28, 2023
Monday Aug 28, 2023
If you want to succeed in your business, make money, and live the life you desire, it all comes down to the number of appointments you go on. Appointments are the lifeblood of our business. But how many conversations do you need to have to get just one appointment? Across all my clients, there’s one number that comes up, and it might be the secret to success. That’s what I’m talking about on this Mindset Monday.
Monday Aug 21, 2023
Monday Aug 21, 2023
Why is it that two people can enter the same career on the same trajectory and one flourishes while the other remains stagnant? It’s often a matter of exposure. One was exposed to the wisdom, guidance, or inspiration they needed, while the other was left on their own. In this episode of Mindset Monday, we’re talking about how you can get the exposure you need to charge forward.
Wednesday Aug 16, 2023
Wednesday Aug 16, 2023
Plainly said, Ai for real estate agents is a miracle. It’s your way of getting a lot more done in a lot less time.
Take Mark Pattison for example. He’s running a monster team (PorchLight Realty – 68 agents) while also starting a liquor brand, a coffee brand, and several other businesses. There aren’t enough hours in the day to manage everything he’s responsible for… That’s why he leverages an impressive Ai tech stack to supercharge his productivity and act as if there were several of him.
In this episode of the podcast, I talk with Mark about the best Ai for real estate agents trying to scale their businesses more efficiently. You’ll learn the applications you should be using and the best ways to use them.
The best Ai for real estate agents is just a click away. Watch or listen right here.
Monday Aug 14, 2023
Monday Aug 14, 2023
If you’re not taking advantage of agent-to-agent referrals, you’re missing out on a HUGE chunk of business that you could not have won any other way.
You know that in real estate, relationships are everything. This is especially true when it comes to agent-to-agent referrals. So how do you find and foster these money-making agent-to-agent relationships? In this episode of This Week in Marketing, Jason Pantana shows you six channels for doing just that.
He’ll help you build a network of like-minded agents who are happy to send business your way and who you can do the same for. This is how everyone wins.
Just watch or listen, then start earning some agent-to-agent referrals!
In this episode, Jason discusses…
0:55 – A disclaimer on agent-to-agent referrals
1:33 – Social media
5:50 – Conference events
9:10 – Brand/brokerage/boards
11:04 – Networks & masterminds
13:03 – Agent targeting
18:20 – CTAs
And if you’re really serious about building a super lucrative network for agent-to-agent referrals, there is one place better than any other for starting those relationships… It’s a place where thousands of the most serious agents from around the world are gathering to sharpen their skills, brainstorm ideas, and network with other agents.
It’s the 20th annual Success Summit, happening in Dallas, TX, and via Livestream, August 22-24. This year’s theme is “The Path Forward” for a reason – and it’s not about traveling that path alone.
https://www.tomferry.com/summit/
Monday Aug 14, 2023
Monday Aug 14, 2023
Imagine if your life was so easy that you never failed at anything… Imagine that all your deals closed perfectly without any effort and you could just sustain that for years… Would you feel strong? Would you feel inspired? Challenge is a gift, and in this episode of Mindset Monday I’ll show you the mindset adjustment you need to embrace it.
Wednesday Aug 09, 2023
Wednesday Aug 09, 2023
You need a real estate action plan if something isn’t working in your business. Change doesn’t come from wishful thinking or running the same old plays. It comes from calculated thoughts and an intentional mindset – and that requires a plan.
In this episode of the Tom Ferry Podcast Experience, I have mega-successful team leader and coach Doug Edrington to help you build your real estate action plan for getting back on track when you feel like you’re floundering. As someone who has been in the business for 18 years and is set to do 500 transactions this year, he knows how to correct course when things go wrong.
We’re talking about some of the most important aspects of your business to focus on, the mindset adjustments that create stability, and how to get out of procrastination and into momentum.
If you’ve been running plays without results, quit it. Do this instead. Just watch or listen here and build your real estate action plan today.
Monday Aug 07, 2023
Monday Aug 07, 2023
Real estate Google search rankings are a lot like pursuing stardom. Sure, you can sit around hoping you get “discovered,” but those who succeed the most are almost always those who put in the work.
Getting “found” and “preferred” more often by Google requires intentional effort.
And in today’s episode of This Week in Marketing, Jason Pantana goes deep into the weeds with 9 Google Business Profile “cheat codes” designed to improve your real estate Google search ranking.
A word of warning: The advice in this episode gets a little complex at times, but if it wasn’t worthwhile, we wouldn’t be talking about it. So if you have marketing support, a web developer you work with, or an IT person on your team, you’ll probably want to ask them to watch this with you.
And then when you implement what you learned, you can watch your Google search rankings soar!
In this episode, Jason discusses:
2:07 – Cheat code 1: Harnessing Categories and Services
6:52 – Cheat code 2: On-Page SEO Essentials
13:08 – Cheat code 3: Optimize Your NAP
14:20 – Cheat code 4: Including Your Location
15:20 – Cheat code 5: Establishing Location Authority
16:00 – Cheat code 6: Harmonizing External Business Listings
17:07 – Cheat code 7: Developing Service-Specific Web Pages
19:02 – Cheat code 8: Capitalizing on Keyword-Rich Reviews
21:04 - Cheat code 9: Outthinking the Search Engines to Get Found More Often
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Interested in a FREE Coaching Consultation? Click Here: https://tfi.media/3w1CxSj
For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10!
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Better digital marketing starts here:
-The 20th Anniversary Success Summit
https://www.tomferry.com/summit/
-The Sales & Marketing Edge locations nearest to you
https://www.tomferry.com/edge/
-Jason’s comprehensive MarketingPRO courses
https://www.tomferry.com/marketingpro/
And don’t forget to have our latest and greatest content delivered directly to your inbox by signing up for Tom Ferry’s VIP List.
https://pages.tomferry.com/free-real-estate-training-videos/
Monday Aug 07, 2023
Monday Aug 07, 2023
Finding inspiration isn’t hard if you know where to look – and where to NOT look. You have to know where to go because inspiration is what will carry you through those moments when you’re not motivated and don’t know what to do. Don’t wait for it to come; go get it yourself. I’ll show you where in this Mindset Monday.
Wednesday Aug 02, 2023
Wednesday Aug 02, 2023
A real estate team is like a scientific chemistry experiment. You’re combining a bunch of different elements to try to create a beautiful result. But sometimes the chemicals might react in a way you didn’t expect and explode.
When this happens, your survival depends on the precautions you set in place, and that’s what we’re talking about on this episode of the Tom Ferry Podcast Experience. I have two awesome real estate team leaders Daniel Dixon and Meredith Fogle, who have been through quite a few implosions and explosions themselves – some of them intentional.
If you’re running a real estate team, this one is for you, especially if you haven’t experienced an implosion yet.