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Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.
Episodes
Wednesday Nov 22, 2023
Wednesday Nov 22, 2023
In this business, the plays you run are everything. The right real estate plays make winning easy while the wrong ones will leave you lost in the dark.
Coach Emily Terrell is an active agent who is set to sell over 50 homes this year. On top of that, she’s coaching 37 agents who are averaging about 26 transactions. And on top of that, she has a family and kids and a great life. You could say that Emily is winning in just about every department.
What do you think her secret is? Yeah… Running the real estate plays that she knows to work.
In this episode of the Tom Ferry Podcast Experience, Emily shares with me what those plays are, where everyone should start, the high-level strategy, and so much more.
This is an expert coach sharing the real estate plays that consistently make money for her and her clients. So watch or listen, right here.
Monday Nov 20, 2023
Monday Nov 20, 2023
There’s an art to leveraging Open Houses into leads. Or should I say, there’s a proven step-by-step process.
But before any of that, there’s a mindset issue to address with Open Houses. Some agents will fail to get a buyer and then write the entire thing off as a waste of time, but that’s a big mistake. Your top priority is to turn that Open House into leads – ones that will continue to multiply in the future.
In this episode of This Week in Marketing, Jason Pantana shows you the five steps of properly leveraging Open Houses into leads – and yes, they all start with “P.”
If you’re not hosting Open Houses or know you could be hosting more, this is an episode that’s going to get you into action. Watch or listen now!
In this episode, Jason discusses…
0:00 – Turning Open Houses into leads
2:10 – Step 1: Procure
4:10 – Step 2: Promote
10:24 – Step 3: Prep
11:38 – Step 4: Perform
Monday Nov 20, 2023
Monday Nov 20, 2023
Over the course of this year, how many days did you stay in momentum? How many days did you fall off track, lose steam, or feel helpless? Our goal moving forward is zero days of lost momentum. In this Mindset Monday, I’ll show you how to maintain focus and always return to the plays that keep you shooting in the right direction.
Wednesday Nov 15, 2023
Wednesday Nov 15, 2023
It doesn’t matter how much you make…. Breaking poor money habits and building healthy ones is the only thing that will get you the financial freedom you want.
Money is hard to talk (or even think) about for a lot of people. It’s complicated and uncomfortable, and our spending habits often stem from our earliest experiences. But if you want to conquer any debt you may have and start saving MASSIVE amounts of money, it starts with breaking poor money habits and replacing them with wise ones.
In this episode of the Tom Ferry Podcast Experience, I’m talking with Valerie Upham and Emily Terrell, both of whom know the stress and hardship that come from massive debt. They’ll explain what it takes to break poor money habits and transform your financial future. Valerie will even take you through her journey of going from a mountain of debt to $400k in savings.
As you’ll learn, there’s hardly a point in making more money until you’re capable of spending, saving, and managing your money in the right way – so watch or listen here to learn how.
Monday Nov 13, 2023
Monday Nov 13, 2023
When we talk about real estate marketing channels, we’re talking about more than just one facet of your business. This is your product distribution, the way you position yourself to make sales, and the way you build your brand.
Such an important topic deserves a special episode of This Week in Marketing. This week, Jason Pantana is actually the one being interviewed – by me! We’re talking about the 5 real estate marketing channels you need to succeed and build your brand in 2024.
It’s been a while since I’ve been on this show, but these real estate marketing channels require our full attention, so be sure to watch or listen to learn how to use them.
In this episode, we discuss…
0:00 – The 4 things all great businesses have in common
1:08 – The five channels agents need to focus on
2:16 – Video reigns supreme
4:08 – Best videos for 2024
6:27 – The greatest of the greatest
9:48 – Going for reviews
14:12 – Winning events
17:40 – Everything mail
21:06 – Your homework for a better business
Monday Nov 13, 2023
Monday Nov 13, 2023
Do you ever post a great piece of content and then feel defeated when it doesn’t get enough likes or engagement? There’s a big problem with the way that a lot of real estate agents view social media. In this episode of Mindset Monday, I’m talking about what it is and why you need to change the way you view your contributions on social.
Monday Nov 06, 2023
Monday Nov 06, 2023
What is a listing chain reaction? Let me explain…
Having a listing is always a blessing, but the best thing about it is the opportunity to promote that listing in a way that attracts the attention of all the neighbors and convinces them to want the same. This is why people say that when one house sells, all the other houses on the block start selling too – because of the awesome marketing.
On this episode of This Week in Marketing, Jason Pantana shares 20 listing promotion strategies that create a listing chain reaction. Not only will more people be inspired to list their homes, but they’ll specifically be inspired to do it with YOU!
If you have a listing (or plan to), this is your opportunity to leverage it into a listing chain reaction, so watch or listen to this episode right here.
In this episode, Jason discusses…
0:00 – Creating a listing chain reaction
2:00 – Postcards
3:50 – Case studies
4:39 – Livestream walks
6:30 – CMAs to OHNs
7:28 – Text-for-info signs
8:12 – Mega Open Houses
10:14 – The right invites
11:35 – Social media documentation
12:36 – Unique apps and features
14:27 – 24/7 virtual
15:28 – In-feed & story ads
16:45 – Web page optimization
18:10 – Reviews & assets
20:10 – YouTube to buyers
And if you’re serious about crushing it on listings:
-MarketingPRO: Cracking the Social Code
https://www.tomferry.com/marketingpro/
-The Sales & Marketing Edge locations nearest to you
https://www.tomferry.com/edge/
-Our free guide to simplifying social media
https://www.tomferry.com/agent-tools/socialmedia-simplified-offer/
And don’t forget to have our latest and greatest content delivered directly to your inbox by signing up for Tom Ferry’s VIP List.
https://pages.tomferry.com/free-real-estate-training-videos/
Monday Nov 06, 2023
Monday Nov 06, 2023
If you’re running plays that aren’t working or justifying habits that aren’t serving you, why? The most likely explanation is confirmation bias. Your biases control the stories you tell yourself about what you can do, are willing to do, and are afraid of. In this Mindset Monday, we’re going to make a serious inquiry into what your biases are, then explore a better, truer story to tell yourself.
Wednesday Nov 01, 2023
Wednesday Nov 01, 2023
What comes to mind when you think of heroic action? For me, it’s Levi
Rodgers.
It’s not just the fact that he nearly died in combat while serving in the Green
Berets. And it’s not just that he went from being a wounded veteran in a new
city to running the largest real estate team it’s ever seen.
What makes Levi a man of heroic action is not just one thing – it’s his lifetime
dedication to acting on the largest scale possible to serve as many people as
he can. In my book, that is the definition of a hero.
For this episode of the podcast, I’m sharing a clip from my recent Success
Summit where Levi talks about his life of heroic action. It’s a story of
discipline, battle, rising and falling from the highest levels only to rise again.
By the end, I don’t see how you could not be inspired to find the hero inside
yourself.
Monday Oct 30, 2023
Monday Oct 30, 2023
Can you remember a time when your back was against the wall? We’ve all been there, but once we finally find our way out of those situations, we tend to forget about them. This is a mistake. In this episode of Mindset Monday, we’re digging back to those times when you had to tap into your inner reserves of strength. You’ll be amazed by what you find.